As NBCUniversal prepares to usher in the 100th anniversary of NBC, the company is revolutionizing the ad experience with a suite of new products, cutting edge data capabilities, and continues to democratize access to our most premium content. As NBCUniversal prepares to usher in the 100th anniversary of NBC, the company is revolutionizing the ad experience with a suite of new products, cutting edge data capabilities, and continues to democratize access to our most premium content. On Tuesday, the company invited the press to 30 Rockefeller Plaza, with Mark Marshall,... Dec 17, 2025 · Ahead of the 2026 Consumer Electronics Show, NBCUniversal is showcasing its new AI-powered ad offerings. On Tuesday, the company invited the press to 30 Rockefeller Plaza, with Mark Marshall,... Dec 19, 2025 · NBCUniversal unveiled a new suite of advertising and performance tools ahead of CES 2026. The network aims to improve measurement and activation across its live and on-demand content. Dec 19, 2025 · NBCUniversal unveiled a new suite of advertising and performance tools ahead of CES 2026. The network aims to improve measurement and activation across its live and on-demand content. Dec 17, 2025 · NBCUniversal today announced a slew of new tools for advertisers in advance of the annual CES trade show in January, per details shared with Marketing Dive. RevolutionizingadsNBCUS Game Changing AI plan. In an outstanding spectacle of technological wizardry, NBCUniversal has just thrown down the gauntlet, unveiling a marketing innovation juggernaut within the form of its present-day AI-powered technology. NBCUniversal launches advertising platform that bridges linear, streaming audiences. By Bevin Fletcher.NBCU is also adding programmatic guaranteed for media buys with One Platform Total Audience, as well as new buy-side automated order and workflow management. NBC rolled out ad tech innovations in New York ahead of the network’s 100th anniversary next year.This year, NBCU is starting a two-year run of premium, English and Spanish-language programming to celebrate NBC’s 100th-anniversary milestone in the fall of 2026.
